Call It By Your Name

Founded in Paris in 2020 by Colombe Campana, Call It By Your Name celebrates individuality through a playful combination of traditional craftsmanship, vibrant colors and distinctive prints. Born from the idea of personalizing authentic American bandanas with hand embroidery, the French label transforms an iconic textile into contemporary accessories and ready-to-wear pieces. Sourced from South Carolina, traditional bandanas become the foundation for a collection of tote bags, pouches, scarves and clothing, defined by intricate embroidery, bold patterns and unexpected color combinations. With a strong emphasis on artisanal techniques and creative expression, Call It By Your Name also embraces upcycling, reimagining vintage fabrics into one-of-a-kind designs. Blending Parisian sensibility with American heritage, the brand offers a fresh, expressive approach to everyday accessories, where each piece tells a personal story.