NEW AT JULIAN WOMAN: A BROADER VISION OF CONTEMPORARY ELEGANCE
The Julian Woman selection expands with a group of brands chosen for very different but complementary interpretations of contemporary luxury. Quiet refinement, Italian textile heritage, couture-inspired glamour and timeless American style come together in an edit built around quality, creativity and a strong individual identity.
RÓHE: quiet precision from Amsterdam
Róhe was created in Amsterdam by Marieke Meulendijks and Maickel Weyers with the idea of building a wardrobe designed to remain relevant beyond a single season. Creative Director Marieke Meulendijks works with precise tailoring, refined fabrics and carefully balanced proportions, creating pieces defined by continuity, restraint and a sophisticated sense of ease.
TELA: the fabric as a starting point
Italian brand TELA was founded by Creative Director Federica Mora, who places material and construction at the centre of the design process. The name itself refers to fabric, the starting point for collections built around clean lines, relaxed volumes and a subtle dialogue between structure and softness. The result is an understated approach to Made in Italy, focused on versatility and modern everyday dressing.
AGNONA: italian textile heritage
Founded in Borgosesia in 1953, Agnona has long been associated with exceptional fibres including cashmere, alpaca, vicuña and fine wool. Today, Creative Director Stefano Aimone is redefining this heritage through a quieter and more contemporary idea of luxury. Knitwear, outerwear and tailoring allow the quality of the material to take centre stage, combining comfort, craftsmanship and understated sophistication.
ELIE SAAB: craftsmanship and glamour
Elie Saab founded his atelier in Beirut in 1982 and continues to lead the creative direction of the Maison. Known for embroidery, fluid construction and meticulous craftsmanship, the brand brings a more opulent dimension to the Julian selection. Its universe extends from couture-inspired eveningwear to a complete expression of modern elegance, where glamour remains sophisticated rather than excessive.
CO: modern luxury through restraint
Los Angeles-based CO, founded by Stephanie Danan, offers a different perspective on contemporary luxury. Influenced by Danan's background in film and visual storytelling, the brand focuses on refined fabrics, thoughtful construction and clothes designed to work naturally in everyday life. Precision and restraint create a wardrobe that feels modern, sophisticated and deliberately understated.
LAUREN RALPH LAUREN: timeless american style
Lauren Ralph Lauren brings the familiar codes of the Ralph Lauren universe into a versatile contemporary wardrobe. Tailoring, knitwear, dresses and accessories combine classic American references with an elegant and accessible sensibility, creating pieces designed to move easily between everyday life and more polished occasions.
DIANE VON FURSTENBERG: confidence and ease
Diane von Furstenberg founded her brand in 1972 and introduced the wrap dress in 1974, creating one of fashion's most enduring symbols of confidence and freedom of movement. Bold prints, colour and fluid jersey remain central to the brand's identity, translating a strong heritage into clothes designed to feel effortless, expressive and personal.
A new chapter for Julian woman's selection
Together, Róhe, TELA, Agnona, Elie Saab, CO, Lauren Ralph Lauren and Diane von Furstenberg broaden the Julian Woman selection without reducing it to a single aesthetic. Minimalism sits alongside glamour, heritage alongside modernity, and refined everyday dressing alongside more expressive pieces.
The new arrivals reflect Julian's approach to buying: bringing together brands with different histories and creative languages, united by quality, relevance and the ability to offer a distinctive point of view.
