Moncler Genius
Moncler Genius was launched in 2018 from a vision by Remo Ruffini: to move beyond the traditional model of a single creative voice and transform Moncler into a platform open to multiple perspectives. Designers, artists and creatives from fashion, music, design, sport, entertainment and culture reinterpret Moncler’s codes through independent projects and collaborations that connect with different communities. Since 2023, Genius has evolved into a true co-creation platform, where alpine heritage and the brand’s distinctive identity become starting points for experimentation that extends beyond product. Moncler Genius represents the most open and dynamic expression of the brand, shaped by creative exchange, innovation and the ability to transform collaboration into new contemporary languages.