Fear of God

Founded in Los Angeles in 2013 by Jerry Lorenzo, Fear of God was created around a new interpretation of American style, bringing streetwear, sportswear and tailoring into a distinctive contemporary language. As Founder and Artistic Director, Lorenzo draws inspiration from Los Angeles culture, basketball, baseball and classic American wardrobe archetypes, reinterpreting them through generous proportions, refined construction and carefully selected materials. Sweatshirts, tailoring, outerwear, denim, knitwear and footwear are defined by neutral palettes, understated detailing and a strong sense of ease. Comfort and functionality remain central without compromising precision or craftsmanship. Fear of God continues to explore American culture through a timeless and purposeful approach to dressing, creating pieces defined by individuality, quiet confidence and enduring design.