Guidi

Founded in Pescia, Tuscany, in 1896 by Guido Guidi, Giovanni Rosellini and Gino Ulivo, GUIDI grew from a tannery rooted in a region with centuries of leatherworking tradition. Today, Ruggero Guidi carries this heritage forward, balancing age-old artisanal techniques with continuous experimentation. Deep expertise in tanning lies at the heart of footwear, bags and accessories defined by distinctive leathers, intense dyes and finishes designed to evolve through use. Zip boots, Derbies and other essential forms place material and construction above seasonal trends, allowing natural variations and imperfections to become part of each piece’s identity. GUIDI brings together authenticity, craftsmanship and independent research, creating objects that develop character over time and establish a unique relationship with the wearer.