A revolution in the communication of the company Julian Fashion, which has decided to allocate part of the publication on their social channels to a new big project of corporate reality. Moments of private life will mingle with everyday business to then be conveyed through IG stories, following the cultural trend that shows how much interest and personal curiosity affects our days. Marketing and real life blend together with the aim of going beyond the company's physical boundaries bringing more and more followers in line with the stories of its owners, managers and employees who will talk in and out of the workplace. In addition to live content and videos, pictures and clips of the company's historical archive will also be published. “Making public our life habits is today a social trend to be followed - commented Giulia Tondini, Chief Commercial Officer and Sabina Zabberoni, Owner & Executive Buyer of Julian Fashion. The initiative stems from this conviction: we decided to open the doors by experimenting this sort of reality show to make our customers participate and followers of what really happens behind the company and communicate our reality at 360 °.” To sensitize and inform its clients about the project, Julian Fashion organized an ad hoc communication activity involving the sales points, the website and of course the social profiles. Follow us on the IG stories 😊